Recycling - Meet Economics

Via Vox (the whole thing is worth reading):

According to Bucknell University economist Thomas Kinnaman, the energy, labor, and machinery necessary to recycle materials is roughly double the amount needed to simply landfill those materials.
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Because most people dispose of used aluminum, paper, plastic, and glass in the same way — throw them into a bin and forget about them — it’s easy to think that all recycled materials are created equal. But this couldn’t be further from the truth. Each material has a unique value, determined by the rarity of the virgin resource and the price the recycled material fetches on the commodity market. The recycling process for each also requires a different amount of water and energy and comes with a unique (and sometimes hefty) carbon footprint.
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To that end, some companies have already created their own take-back programs, motivated by innovation and market forces rather than regulation. Luther points to the carpet industry as an example, with companies such as Shaw Floors and Interface routinely taking their carpet back to recycle it into new carpet.